The Foodies Guide to Owning and Running a Food Truck.

Running a food truck would be the perfect career for someone who has a passion for rustling up amazing treats in the kitchen but wants to avoid the hectic and stressful environment of the professional kitchen, it can be a huge sense of achievement to own your own business and with limited running costs in comparison to the revenue that is needed to own and run a successful restaurant and its premises this career path could be just what you need to have the freedom we all desire to have within our own jobs.  

If you are interested in starting up your own food truck then you must be prepared to put the work in and do plenty of research before going ahead and buying your vehicle. Many people think that this kind of work path is some kind of get rich quick scheme when this could not be further away from the truth. Owning your own food truck is a huge responsibility to have that is made worse by the fact that the work is all up to you until you get to the point where you can comfortably afford to hire more staff to help you out with things.  

 

Insurance

Before we go any further I cannot stress to you enough the importance of ensuring that you are properly covered and insured before starting up your businesses trading, as your food truck will be classed as an independent small business it is much more likely that you will be the victim of a crime as people believe that they can get away with it more than the high street names. If you have had your license suspended for any reason you may need to go through the process of reclaiming your license before you can go ahead with finding a solid insurance provider. SR22 coverage is designed for people that have had their license revoked in the past, being a food truck owner requires you to have a license and you can find the cheapest SR22 coverage pretty easily by looking online and using a comparison website to see which company is the most affordable.  

Branding

If you want to stand out from the thousands of other food trucks that already exist with their loyal customers then it is very important that you take into consideration how you are going to brand and advertise your business. Deciding on a style of food is a great way to get started with this as you want to be clear in your branding what type of food you are offering so that people can quickly decide whether or not to eat at your establishment. Using a colorful and energetic style that could even incorporate some form of modern art and design work into your truck is going to attract a wide range of people who are looking for something new to eat.  

Finding The Right Truck

The truck that you choose to work out of is at the forefront of your business which is why it is so important that you find one that is reliable enough to last you a long time without having serious and costly mechanical issues. You shouldn’t buy a truck too early and should definitely ensure you have some ideas in mind about the direction you are going to take your business, buying too early can encourage you to rush into things without properly thinking about what you are going to do which could be highly detrimental to your business. When you get to the stage of truck shopping I would highly recommend that you shop around at many different retailers to find the best possible deal.  

If you are on a budget do not worry about buying second-hand vehicles, there is nothing to be ashamed about with buying a used truck and there are some great models available in very good working condition for you to buy. Buying a secondhand truck could be just what you need to save some money and with the extra dollars that you would have available, you can spend a little extra money on sprucing up the truck as well as putting it towards other aspects of the business.  

Food and Drink

It should come as no surprise to you that the food and drink you choose to cook in your food truck is highly influential to your business’ success rate and the profits that you make. You should establish very early on the food you are going to make and the types of people you are going to market it towards as this is going to form the entire premise of your food truck business. If you are going to try and attract people who are looking to grab a cheap, tasty lunch then you should consider this in your food choices and pricing of your menu.  

As well as the food itself you also need to think about how easy and convenient food is to eat as this is going to be a crucial determining factor in encouraging people who have to go back to work after they have enjoyed their meal. Successful food trucks will have a few classics and favorites on their menu that people can rely upon you to provide, but you should also try to attract new people by switching up your menu and encouraging people to be adventurous and try something new.  

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